After meeting with a very talented publicist for lunch who explained to Clay and myself the detailed and convoluted side of the industry, the business side, we knew we had our work cut out for us. We had research to do, business plans to make, social media launch plans and dates to set, all leading up to the very topic of this blog tonight; I had to brand myself.
Growing up the in country on a horse and cattle ranch, branding had a whole different meaning. Getting my MBA I learned about business and product branding, but it never really prepares you for the day when you have to brand "YOU".
This is a new concept to me, one which I have to totally let go of ego and let myself shine through. Oh, I could have held onto ego, but I wanted to be true and genuine to who I am, who my family and friends know me as and who I want the public to know. I cant be a fake version of myself. So as I continue down this journey of becoming a "published" author, I will continue to brand myself in a manner that I am proud of and one which my family would be too.
I will not promise to not have flaws, I think that keeps me humble and relatable. But I do promise to bring you the true me, my true thoughts and feelings and hopefully books and characters you will love for years to come.
So again I say, welcome to this page, welcome on this journey along with us. I hope you find it as interesting and fun as we do. We learn something new everyday.
Have a peaceful night.
Johnny Bryan Ward